Building ScrubZero: A Product Designer’s Reality Check
Documenting the friction, the failures, and the 'Anti-AI' philosophy behind building a local-first PII redactor.
>> Provide UX speciality for various organizations, not limited to GIC, Ministry of Manpower
>> Transform the way of working with AI in Design, setting the path to new discovery of how AI could optimize the design process
>> Consultancy for various SMBs on product re-design and growth design strategy
>> Built many failed products. Using all my learnings on ScrubZero, a local first PII redactor that runs on your browser
>> Lead product design from 0-1 for various internal solutions for various departments
>> Designed end-to-end management letter generation with AI assistance to streamline efficiency on audit findings
>> Lead and mentor a 15-person design team, fostering growth and collaboration
>> Deliver projects worth S$5mil for public sector clients such as Public Utilities Board and Workforce Singapore, Institute of Banking and Finance
>> Contribute on RFP submissions and open tender on UX strategy and design
>> Built in-house products such as OBITS and Intender, serving the after life industry and will planning.
>> Worked closely with mentors to learn shipping discipline: small PRs, tests, and reviews.
>> Shipped internal tools to streamline smart locker maintenance operations and improve field technician efficiency.
>> Implemented core UX flows for the locker management dashboard and packages deposit and retrieval processes.
>> Collaborated with operations team to improve smart lockers uptime by 30%.